Cogito Coach
Claim Analysis Report
Jake · 2024-12-28
8
out of 10
Claim Crusher
Excellent work for Grade 6-8
5/5
Angles Checked
5
Tricks Spotted
~8
Minutes
Statement Investigated
"SuperBoost Energy Drink increases your immunity by 300%! Thousands of doctors recommend it. Don't miss out - this limited-time offer ends soon! 9 out of 10 users report feeling healthier within just 3 days."
What You Learned
Spotting Vague Authority
The ad says 'thousands of doctors' but doesn't name any specific doctors
Real endorsements include names and credentials. 'Thousands of experts' without specifics is usually made up.
Questioning Statistics
How do you even measure immunity?
Always ask HOW something was measured. Percentages without methodology are often meaningless.
Recognizing Pressure Tactics
They're using 'limited time offer' to pressure people
Urgency tactics ('Act now!', 'Limited time!') are designed to bypass your critical thinking.
Investigation Checklist
Dimension Status Score
✓ Source Good 1.5/2.0
✓ Evidence Good 1.5/2.0
✓ Reasoning Good 1.5/2.0
✓ Context Basic 1.0/2.0
✓ Verification Basic 1.0/2.0
🎯 Trick Spotter Bonus +1.5
• 🎯 Vague Authority - "Thousands of doctors" with no names
• 🎯 Fake Statistics - "300% immunity" can't be measured
• 🎯 Urgency Pressure - "Limited time offer ends soon!"
• 🎯 Bandwagon Appeal - "9 out of 10 users" with no source
• 🎯 Weasel Words - "report feeling healthier" is subjective
🎯 Next Steps
Your Goal
Expert Analyst
Learn to spot subtle emotional manipulation in everyday media
Try This
1.
Try reverse-searching images in ads to see if they're real or stock photos
2.
Look for the word 'may' or 'might' - it often hides weak claims
3.
Check if health claims have been reviewed by the FDA
4.
Search for lawsuits or complaints against companies making big claims
Ask yourself next time:
"What emotions is this ad trying to make me feel, and why?"
Jake's Progress
Score Date Topic
4.5/10 2024-12-08 Social Media Influencer (AA)
6.0/10 2024-12-15 News Headline Analysis (AA)
7.2/10 2024-12-22 Celebrity Endorsement (AA)
8.0/10 2024-12-28 Health Product Claims (current)
+3.5 points improvement over 4 sessions!
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Claim Crusher
8/10 | Grade 6-8

Cogito Coach | 2024-12-28

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