Our Mission

In a world where AI can answer any question instantly, learners are empowered if they know what questions to ask, and how to evaluate answers. We built Cogito Coach to coach critical thinking. Question everything. Explore topics. Investigate claims. Make better decisions. This is not about taking shortcuts or passing a test. This is about training and developing the critical thinking skills which AI makes more valuable every year.

The Team

Leon Kopelev
Leon Kopelev
Founder & CEO
Yahoo Agilent Illumina FreedomFi

Twenty years of building products at the intersection of data, science, and software. Led engineering teams at Yahoo, directed scientific data management at Illumina, and co-founded FreedomFi. Built Cogito Coach because his own children needed it and nothing else existed.

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Max Abelev, Ph.D.
Max Abelev, Ph.D.
Head of Product & Learning Science
Stanford Ph.D. Google Meta

Stanford Ph.D. in Psychology with over a decade of learning science and UX research at Google and Meta. Studies how people actually learn, not how we assume they do. Designs Cogito's coaching interactions so every session produces real cognitive growth, not just engagement metrics.

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Steve Pearlman, Ph.D.
Steve Pearlman, Ph.D.
Strategic Advisor, Critical Thinking
Ph.D. Education TEDx Speaker Published Author

Author of "America's Critical Thinking Crisis" and founder of The Critical Thinking Institute. Thirty years as an educator. Founded the first U.S. academic department dedicated solely to researching how to teach critical thinking. The frameworks behind Cogito's coaching methodology draw directly from his work.

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We built the tool we couldn't find.

It started with a homework session. Open laptop, paste the question into ChatGPT, copy the answer, close the laptop. Done in ninety seconds. Zero thinking involved. That moment nagged at us. Not because AI is bad. Because nothing was teaching the skill that actually matters now: knowing what to ask and whether to trust the answer.

Every education tool we found made learning faster. None made thinking deeper. So we built Cogito Coach. Pick any topic. Fifteen minutes. Your child gets a detailed report showing how they think.

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